Privacy Policy

AtΒ Kelrunebβ„’, your privacy matters to us. This Privacy Policy explains how Quanzhou Zhouyue Ecommerce Co., Ltd. collects, uses, shares, and protects personal information when you browse our website, place an order, contact customer support, or interact with our online services.

By using our website, you acknowledge the practices described below.

1. Information We Collect

Information You Provide

We may collect information you choose to provide, including:

  • Name

  • Email address

  • Telephone number

  • Shipping and billing addresses

  • Account details

  • Order and transaction information

  • Messages sent to customer support

  • Product reviews, survey responses, or other submitted content

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies and similar technologies, including:

  • IP address

  • Browser and device type

  • Operating system

  • Pages viewed and links selected

  • Referral source

  • Approximate location derived from IP address

  • Shopping-cart and checkout activity

  • Date, time, and duration of visits

2. How We Use Information

We may use personal information to:

πŸ“¦ Process, confirm, and deliver orders
πŸ“© Send order, shipping, and service updates
πŸ’¬ Respond to questions and support requests
πŸ›οΈ Improve products and personalize shopping experiences
πŸ” Protect accounts, detect fraud, and maintain website security
πŸ“Š Understand website performance and customer preferences
πŸ“’ Send promotional communications when permitted or requested
βš–οΈ Meet applicable legal, accounting, and operational obligations

3. Payments and Data Security

Payments are processed through authorized third-party payment providers.

Kelrunebβ„’ does not store complete credit or debit card numbers. Payment providers may collect and process billing information according to their own privacy policies and security practices.

We use reasonable administrative, technical, and organizational safeguards intended to protect personal information. However, no online transmission or storage system can be guaranteed to be completely secure.

4. When Information May Be Shared

We do not sell or rent personal information for money.

We may disclose limited information to service providers that help us operate our store, including:

  • Payment processors

  • Shipping and fulfillment providers

  • Website hosting services

  • Customer-support platforms

  • Analytics providers

  • Fraud-prevention and security services

  • Email and marketing platforms

  • Advertising partners

These providers may access information only as needed to perform services on our behalf or as otherwise permitted by law.

Information may also be disclosed when reasonably necessary to comply with legal obligations, protect our rights, investigate suspected fraud, or respond to lawful requests from authorities.

5. Advertising and Analytics

We may use analytics and advertising technologies provided by services such as Meta, Google, or similar partners.

These technologies may collect identifiers, device information, and website activity to:

  • Measure advertising performance

  • Understand how visitors use our website

  • Display more relevant advertisements

  • Improve marketing campaigns

Depending on your location, you may be able to manage advertising preferences through cookie controls, browser settings, advertising-provider settings, or applicable privacy-request tools.

6. Cookies and Similar Technologies

Our website may use the following types of cookies:

Essential Cookies

Required for core functions such as navigation, shopping carts, checkout, security, and account access.

Performance Cookies

Help us understand website traffic, page performance, and how visitors interact with the store.

Preference Cookies

Remember selected settings, language choices, or other shopping preferences.

Advertising Cookies

May be used to measure campaigns and provide advertisements based on browsing activity.

You may manage or disable cookies through your browser or available cookie-preference tools. Disabling certain cookies may affect website functions or checkout performance.

7. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • Complete transactions

  • Provide customer support

  • Maintain business and tax records

  • Resolve disputes

  • Prevent fraud

  • Meet legal or regulatory obligations

Retention periods may vary depending on the type of information and the reason it was collected.

8. Email and Marketing Choices

We may send transactional messages relating to orders, shipping, returns, account activity, or customer service.

Promotional emails are sent only where permitted. You may unsubscribe from marketing emails at any time by using the unsubscribe link provided in the message.

Unsubscribing from promotional emails will not prevent necessary order or service communications.

9. Your Privacy Choices

Depending on your location and applicable law, you may have the right to request that we:

  • Provide access to certain personal information

  • Correct inaccurate information

  • Delete eligible information

  • Explain how information is used or disclosed

  • Stop sending promotional communications

  • Restrict or object to certain processing activities

  • Provide a portable copy of eligible information

  • Opt out of certain advertising-related sharing

We may need to verify your identity before completing a privacy request. Some requests may be limited where information must be retained for legal, security, transaction, or fraud-prevention purposes.

10. California Privacy Notice

Where the California Consumer Privacy Act, as amended, applies, California residents may have rights relating to access, correction, deletion, disclosure, and certain uses or sharing of personal information.

Eligible residents may also have the right to opt out of the sale or sharing of personal information and to receive equal service without unlawful discrimination for exercising privacy rights.

Where legally required, recognized browser-based opt-out preference signals may be processed.

To submit a request, contact us at service@kelruneb.com with the subject line California Privacy Request.

11. Children’s Privacy

Our website and products are intended for a general audience and are not directed toward children under 13.

We do not knowingly collect personal information online from children under 13. If a parent or guardian believes a child has provided personal information, please contact us so the request can be reviewed and appropriate action can be taken.

12. Third-Party Links

Our website may include links to payment providers, social-media platforms, or other third-party websites.

Kelrunebβ„’ does not control and is not responsible for the privacy, content, or security practices of third parties. We encourage visitors to review the privacy policies of any external website they access.

13. Business Transfers

If our business is involved in a merger, restructuring, financing, sale, or transfer of assets, personal information may be transferred as part of that transaction, subject to applicable legal requirements.

14. Security Incidents

If a security incident affects personal information, we will investigate the matter and provide notices when required by applicable law.

15. Changes to This Policy

We may update this Privacy Policy to reflect changes in our services, business practices, technologies, or legal obligations.

The revised version will be posted on this page with an updated revision date. We encourage visitors to review this policy periodically.